ToutApp Pricing, Features, Reviews & Comparison of Alternatives

ToutApp

Generate sales from email

4.2/5 (495 reviews)

ToutApp Overview

ToutApp is an email management and email marketing software designed to integrate with email clients to track and promote certain email campaigns and marketing operations. ToutApp lets you create and quickly insert email templates, follow up strategies with responders and non-responders as well as track email presentations and other reach out documents.

The ToutApp email management tool acts both as an operations and sales enablement platform by enabling you to carry out numerous email marketing promotions and follow up on the success. The ToutApp analytics allow you to assess the most highly performing content as well as click trends from within your CRM segments. Live data reports give you valuable insights into time trends and whether certain attachment were opened and if the email recipient clicked-through to your website or not.

ToutApp comes with a 14 day trial and ongoing support features - telephone and email. Numerous email and CRM integrations ensure that your customer data is fully synced and an information transparency existed between all platforms.

Pricing

Starting from
$49/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

United Kingdom, United States

Supported Languages

English

ToutApp Reviews

Overall rating
4.2/5
86% positive reviews
215
Excellent
210
Very good
60
Average
6
Poor
4
Terrible
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My experience with Marketo

Used Daily for 2+ years
Reviewed on 5/28/2018
Review Source: SoftwareAdvice

Pros

Marketo is a great marketing tool that allows automating repetitive marketing activities. I am using Marketo since 4 years.
We use it to improve our lead generation process and we integrated Marketo with Salesforce. We are using Marketo Forms embedded on our website to get the personal information, track the activities done by leads and notify the sales reps. We are able to track campaigns (members are synced to Salesforce campaigns) and lead sources to measure effectiveness of marketing activities. We created a series of program templates that can be replicated to manage events, webinars, newsletters or email blastings. Cloning the templates all our marketers can start a new program easily customizing just the details, without errors and saving time. I want to mention a powerful feature that I use daily - smart lists - they allows to target a specific audience and continuously been fed with new members that match the criteria.

Cons

- Integration with MS Dynamics: we started with MS dynamics CRM and the integration is not seamless as the integration with Salesforce. We had unresolved issues for 3 years until we decided to move our CRM to Salesforce.
- Consulting Services: we started our project with direct Marketo consulting services but our project manager was not responsive and we had the impression that each PM had too many customers to manage and do not have the time to dedicate the right effort to each project. For this reason, we moved our project to an external consultant firm and the results are much better.
- Support: the response time of the standard support is not quick and usually it takes some days to resolve it.
- Landing pages: it is missing a validation workflow on the thank you pages (to be sure that those who will access the thank you page have successfully filled-out the form included in the landing page)
- Reporting: the reports are very basics

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

7.0/10
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Impressive and efficient

Used Daily for 1+ year
Reviewed on 12/20/2017
Review Source: SoftwareAdvice

Marketo gives me the opportunity to seamlessly deliver information to the sales users in my organization through the Marketo Sales Insights tool in Salesforce as well as triggered alerts/emails. I really enjoy the speed of the Salesforce sync as we are able to create/monitor campaigns and attribute revenue almost instantly.

Pros

Marketo is consistently ranked by analysts as a top automation solution, and I can finally see why! As a marketer, it’s simple to use but also robust for program management from creation to reporting. On a day-to-day basis, I use Marketo within a B2B environment and we wouldn’t be able to function without it. It’s a key tool for my marketing strategy, one of our most used functionalities is cloning programs, tactics, and campaigns. This allows us to make fewer mistakes and maintain continuity from user-to-user, an efficiency for my nimble, growing team.

What I’d like to see is continued product improvement driven by customer voices. I’m excited for the new Mercury UI to debut in 2018!

Cons

As an admin within a small team, the uptime to full functionality can be like climbing a steep hill on a cold day. Simply put, learning this tool can feel cumbersome if it’s not your only responsibility. Luckily, the Marketing Nation Community combined with the product docs and Marketo University prove to be helpful resources for growing your knowledge. Within a year I was able to confidently learn the tool, contribute new ideas, and become a Marketo Certified Expert (MCE).

Service/support - Compared to other automation platforms, there seems to be limited support and desire for accounts to have a 1:1 communication on a regular basis with an account rep. We’ve recently been assigned a new rep and we're making progress.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
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Best-in-class Marketing Automation Solution

Used Daily for 2+ years
Reviewed on 6/6/2017
Review Source: SoftwareAdvice

Pros

Marketo is the "Porsche with a manual transmission" of marketing automation platforms. It's full of cool features and is incredibly powerful. The strengths: 1) Workflow flexibility that is unmatched by other platforms. Building complex data management, lead scoring, and organizational processes (such as lead routing) is very achievable in Marketo. They basically give you every function they can possibly code and let their customers piece them together as they like (more on this in #7). 2) The engagement programs, primarily meant for lead nurturing, are truly best-in-class. It's a little bit of an adjustment at first, but it really simplifies complex nurturing tracks and saves marketers from putting prospects into multiple tracks at once (which happens more than most admit) 3) The vision is impressive. Marketo has a clear, long-term vision that they continually deliver on. Examples being advances in personalization, ABM, ect. I'd bet on them to lead the way (or buy the way via Vista ) to whatever is next in marketing automation, such as AI or machine learning.

Cons

I love Marketo. But, there are some things I don't love. 1) The landing page builder has made improvements but still, leaves some to be desired. Unless a template available for import matches what you'd like to do, you pretty much have to hire a developer to build your templates. 2) The reporting is somewhat overhyped. They REALLY sell revenue cycle analytics, but in reality, it's tough to implement and even tougher to accurately maintain. Since data is essentially timestamped and not stored in an external record (i.e. like Salesforce has for a campaign member), if you mess it up, you're SOL. Marketo's advice to me was "don't mess up."

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
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Want to see proven ROI with a marketing automation system?

Reviewed on 8/9/2016
Review Source: SoftwareAdvice

Pros

- UI Usability & design.
- Tracking of programs from creation to execution, including success and engagement across programs like webinars, events, web pages and multi-step or channel campaigns.
- Complex criteria for building out nurture programs based on targeted parameters and real-time interactions.
- Global partitions and platform internationalization.
- Real-time personalization

Cons

- Search functionality could be a lot easier with keywords, or created date. I know the platform just updated to search based on URL, but it could use a bit more work to make it easier for newer employees who have tons of legacy items to sift through.
- Speed of platform is sometimes frustrating - it can be great at times...other times it lags beyond belief, when pulling lists, approving emails and landing pages, and just jumping from campaign to campaign. Sometimes I have to even restart or refresh the platform just to get it moving again.
- Campaign calendar layout is not intuitive and leaves marketing teams resorting to a Google Calendar or similar feature to track campaign sequencing and deliverables. It's usable if you spend some time in it, but it definitely could be better.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
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Marketo: An Ultimate Platform for marketing!

Used Daily for 1+ year
Reviewed on 8/19/2018
Review Source

Pros

The reason why I referred the application as an ultimate platform is that it gathers all information about your digital marketing campaigns emails, online forms, marketing material etc. at a single place. It is a user-friendly interface which is easily understandable by you and it has a very brilliant capability of automating almost everything. In this, one can build a variety of things like email templates, landing pages, etc. It supports multi-touch campaigns and multichannel. It is broad and very useful for CRM Integration and most importantly Analytics. It increases efficiency in a variety of ways (like the ability to create a tokenized template) as well as its Lead management process is also brilliant!! Its capabilities are very vast, Comprehensive campaigns capabilities are one of them.

Cons

Here are a few cons which shouldn’t be ignored. Reporting of Analytics of Marketo is very bad and in addiction smart list designs are not flexible and it is very difficult to design them. Most importantly it is not within the range of all types of people, as its rates are little bit higher. Its interface should be improved for new users as well as some software bugs should also be fixed regarding auto-saving. It loads the previewing list very slowly. Its Spam Identification feature also very poor as well as email and landing page analytics are also not enough. But at last, I want to say that the major issue with it, is regarding its speed of loading the application which needs a lot of improvement

Rating breakdown

Value for Money
Ease of Use

Likelihood to recommend

7.0/10

ToutApp Pricing

Starting from
$49/month
Pricing options
Free Trial
Subscription
Value for money

<li>Self-Service Edition - starts at $49.00/user/month
<li>Enterprise Plan Edition - starts at $15k annually

ToutApp Features

  • API
  • Activity Dashboard
  • CRM Integration
  • Call Recording
  • Monitoring
  • Reporting & Statistics
  • Third Party Integration

  • Automatic Notifications
  • Call Monitoring
  • Call Reporting
  • Call Routing
  • Call Transfer
  • Caller ID
  • Chat
  • Conferencing
  • Instant Messaging
  • Live / Video Conferencing
  • Receiving
  • SMS Integration
  • Voice Mail

Additional information for ToutApp

Key features of ToutApp

  • 14 day trial
  • Auto syncs with your CRM
  • Automatic file attachments
  • Automatic follow-ups
  • Build email campaigns
  • Create sales emails
  • Follow up intelligently
  • Highlight the best performing content
  • Increase collaboration and communication
  • Live data reports
  • Multiple integrations
  • Online support
  • Real-Time tracking on performance
  • Schedule delivery for opportune times
  • Set reminders for following up
  • Streamline email templates
  • Suggest calender meetings
  • Track emails and presentations
  • Track when emails are opened
  • Track when links are clicked

Benefits

  • Create sales emails and email campaigns - ToutApp lets you create and execute single or mass email campaigns from within the dashboard. The ToutApp integrates with your email client and tracks exactly when an email was opened, the clicks, the attachments and even when a presentation was opened and for how long.

  • Streamline email templates and follow ups - ToutApp lets you create and save multiple email templates for quick insertions to generic responses. These templates can be edited at any time and can also be automatically set up to send if a particular prospect fails to respond to a previous email or campaign.

  • Tracking and highlight the best performing content - With ToutApp you can monitor and assess all email interactions that are sent in a particular campaign. From non opens to website click through, ToutApp will identify the best performing content with your campaigns to help you identify improvements in your pitch.

  • Online support, trial and resources - ToutApp comes with email and telephone support (based on your license package) as well as online training, new rep onboarding, consulting and professional services, product development and a 14 day trial for you to experience without any financial commitment.

  • ToutApp FAQs

    Below are some frequently asked questions for ToutApp.

    Q. What type of pricing plans does ToutApp offer?

    ToutApp offers the following pricing plans:

    Starting from: $49/month

    Pricing model: Subscription

    Free Trial: Available

    <li>Self-Service Edition - starts at $49.00/user/month
    <li>Enterprise Plan Edition - starts at $15k annually

    Q. What are the main features of ToutApp?

    ToutApp offers the following features:

    • 14 day trial
    • Auto syncs with your CRM
    • Automatic file attachments
    • Automatic follow-ups
    • Build email campaigns
    • Create sales emails
    • Follow up intelligently
    • Highlight the best performing content
    • Increase collaboration and communication
    • Live data reports
    • Multiple integrations
    • Online support
    • Real-Time tracking on performance
    • Schedule delivery for opportune times
    • Set reminders for following up
    • Streamline email templates
    • Suggest calender meetings
    • Track emails and presentations
    • Track when emails are opened
    • Track when links are clicked

    Q. Who are the typical users of ToutApp?

    ToutApp has the following typical customers:

    Large Enterprises, Mid Size Business, Small Business

    Q. What languages does ToutApp support?

    ToutApp supports the following languages:

    English

    Q. What type of pricing plans does ToutApp offer?

    ToutApp has the following pricing plans:

    Subscription

    Q. Does ToutApp support mobile devices?

    ToutApp supports the following devices:

    iPhone

    Q. What other apps does ToutApp integrate with?

    ToutApp integrates with the following applications:

    Folloze, Slack

    Q. What level of support does ToutApp offer?

    ToutApp offers the following support options:

    Online Support, Video Tutorials